The questions buyers ask about AMR
What plant managers and operations directors ask before they start: feasibility, vendor independence, integration, cost, safety, and operational fit. If your question is not here, ask us directly.
AMR basics
What is an autonomous mobile robot (AMR)?
An AMR navigates a floor on its own. It builds a map of your site, plans its own routes, and reroutes around people, forklifts, and obstacles without fixed tracks or wires. It carries, tows, or lifts material between the points you define.
What is the difference between an AMR and an AGV?
An AGV follows a fixed path set by magnetic tape, wire, or reflectors, and stops when something blocks it. An AMR navigates freely, reroutes around obstacles, and adapts when your layout or product mix changes. AGVs suit stable, high-volume fixed routes; AMRs suit floors that change. We are AMR-first because most intralogistics floors change.
What happens when an AMR meets an obstacle or a person?
Its safety scanners detect the obstacle and the robot slows or stops before it reaches it. If there is room to pass, it plans a new route and continues. If not, it waits until the path clears. People and equipment never have to move out of its way.
Which sectors and tasks are AMRs suited to?
Manufacturing intralogistics and distribution or warehousing are our focus: inbound, outbound, end-of-line transport, line-side buffers, pick and replenish. AMRs fit repetitive point-to-point transport where labour is tight or where forklift traffic crosses operator paths.
Is it the right fit
How do I know if AMRs fit my operation?
Start with the moves, not the robot. If people spend hours pushing carts or driving forklifts between fixed points, and those moves repeat, AMRs usually fit. We map your product flow first and tell you where they pay off and where they do not.
When are AMRs not the right choice?
When volumes are low and irregular, when a fixed conveyor already does the job cheaper, or when the floor is too constrained to run robots safely. We say so. An AMR fleet that sits idle is a worse outcome than no fleet.
How do I choose between different AMR types?
By payload, by what the robot has to interface with (rollers, lifts, carts, pallets), and by your floor. We select across brands for the match, not the badge.
Vendor independence and mixed fleets
What is the difference between an AMR vendor and an AMR system integrator?
A vendor sells you their robots. An integrator designs the whole system: robot selection, periphery, software, and the integration into your WMS, ERP, and floor. We are a vendor-independent integrator, so the recommendation follows operational fit, not our hardware margin.
Can AMRs from different brands work in one fleet?
Yes. Mixed-brand fleets are normal for us. A vendor-independent fleet manager coordinates the robots across brands, and Flow+ Ctrl orchestrates the floor around them: missions, priorities, and the link into your WMS and ERP.
I already run one brand. Can I expand without vendor lock-in?
You keep what works. We add the right robots for the new tasks and orchestrate the whole fleet through one layer, so you are not locked to a single supplier roadmap or price list.
How do you stop robots from different suppliers working in silos or deadlocking?
Robots from different suppliers default to working in silos and can deadlock in shared aisles. A vendor-independent fleet manager coordinates traffic across brands and clears those conflicts. Flow+ Ctrl works above it, orchestrating the floor: it takes the transport orders from your WMS or ERP, prioritises them, and dispatches each mission to the right fleet manager.
Orchestration and integration
How do AMRs integrate with my WMS or ERP?
Through APIs. Flow+ Ctrl connects to your WMS or ERP over their API, receives or triggers transport orders, and reports status back, so the fleet runs inside your existing systems rather than beside them.
Can AMRs work with my existing PLC and SCADA and fixed automation?
Yes. Flow+ Ctrl coordinates handovers with your PLCs over OPC UA, so the robots stay in sync with conveyors, doors, and stations. It works alongside your PLC and SCADA, it does not replace them.
How are missions assigned and prioritised across the fleet?
Flow+ Ctrl queues the transport orders it receives with priority logic, matches each one to a capable robot group, and dispatches the mission to the right fleet manager.
How are robot-to-robot conflicts handled at scale?
Exception handling is where pilots fail and scale bites. It comes down to good traffic management and experience, not one piece of software. We have worked through the fleet conflicts, blocked paths, and edge cases on large deployments, and we tune the fleet traffic rules to keep them from happening.
Implementation
What does an AMR project look like, step by step?
Five steps. Analysis: on-site walkthrough, product-flow mapping, WMS and ERP review. Concept: fleet sizing, robot selection, periphery scoping, pricing. Build: Flow+ Ctrl configured, integration developed, robots commissioned. Go-live: cutover, operators trained, minimal downtime. Operate: SLA support.
How long does it take from design to go-live?
Typically three to six months in total, across analysis, concept, build, and a phased go-live. The exact duration depends on the scale and complexity of your project.
What does my building, floor, and network need for a successful install?
Solid wireless coverage across the operating area, floors the robots can drive on and navigate, and space for charging points. We check all of this on site during analysis, so nothing catches you out at install.
What are the biggest risks when integrating into a live operation?
Most deployment trouble comes from WMS incompatibility, network gaps, floor readiness, and coordinating multiple suppliers. We map all of these out before we start, so they do not derail the project later.
Cost, ROI and scaling
What is the ROI or payback period of an AMR fleet?
Payback typically runs around one to three years, depending on the shifts you run and the labour and forklift moves replaced. We model it for your floor during the concept phase rather than quoting an industry average.
How many robots can I start with?
As few as you need for the first flow. The point of an AMR fleet is that you add robots as volumes rise rather than oversizing on day one.
How do I scale later without rebuilding?
You expand by adding robots, not by rebuilding. Flow+ Ctrl absorbs the new units into the same orchestration, so growth is a ramp, not a new project.
Safety and compliance
Which safety standards do AMRs meet?
We design the system to meet the standards that apply to your site: CE marking under the Machinery Regulation (EU) 2023/1230, and ISO 3691-4 for driverless industrial trucks.
How do AMRs operate safely around people?
Each robot runs safety scanners that hold a protective zone around it, so it slows and stops before it reaches people or equipment. During analysis we review the whole workplace to confirm the fleet runs safely next to your team.
Who is responsible for safety: manufacturer, integrator, or owner?
The robot manufacturer, the integrator, and the operator each carry part of the safety responsibility. As your integrator we assess the site and design the system to be safe.
Support and your team
What support and maintenance do I get after go-live?
SLA support and service-hour packs. We keep the fleet running for years after go-live, because a fleet that is hard to maintain is a fleet that gets switched off.
What happens during downtime?
The fleet keeps working with the robots that are available, and problems surface early rather than at the end of a shift. When something needs hands on site, our SLA covers the response.
Do AMRs replace my staff?
AMRs take the repetitive transport moves, so people move to the work that needs judgement. The usual outcome is fewer manual moves and fewer forklift trips crossing operator paths, which also makes the floor safer.
How do I train my team to work alongside the fleet?
We commission the fleet with your operators and train them to work with it. Day to day, the floor team supervises tasks, not robots.